Faculty Adviser: Dr. Gardner
Health Care Marketing Plan for the North Country
The North Country has various hospitals and clinics in the area, but there is a lack of much needed physicians
and specialists moving to the area to work. I am creating a health care marketing plan with the goal of developing a strategy to attract more doctors to the North Country area. I will be interviewing specialists in the area to see what brought them to the North Country to live and work as well as interviewing health care recruiters about their techniques on attracting employees to the region. I will compare this to what is done on a national level, and develop a health care marketing plan which will hopefully attract more specialists moving to the area that so many of us call home- the North Country.