Sears teams up with SUNY Potsdam for 11th annual "BEAR PRIDE NIGHT"


Some lucky fan will be taking home a brand new 40" flat screen television from Maxcy Hall on Friday, January 31, as SUNY Potsdam holds its 11th annual "Bear Pride Night." Once again, through the combined efforts of the Offices of Alumni Relations, Residence Life and the Bears' Athletic Department, the college invites area alumni, fans and students to cheer on the Bears and take part in a number of fun activities.

The evening's game schedule tips off in Jerry Welsh Gymnasium at 6 p.m. as coach Tara Ruckh's women's basketball squad battles SUNYAC rival New Paltz at 6 p.m. The Bears men's basketball team, led by coach Sherry Dobbs Jr., follows up, also taking on the Hawks at 8 p.m.

Potsdam Sears, SUBWAY and Great Northern Printing will team up with the Bears in sponsoring what has become one of the premier winter sports evenings in the North Country. In the featured promotion of the night to be held at halftime of the men's basketball game, spectators will face off in the "Sears Shootout", a knockout game with the last person standing winning LED flatscreen television. "Phil Vivlamore and Sears have stepped up to provide a signature event for the night that will generate a lot of excitement," says Bill Mitchell, Bears' Assistant Athletic Director.

Numerous other promotions and giveaways will occur throughout the evening. Two $500 drawings will take place at halftime of each game and Subway will be providing coupons for free subs as well as a chance to win a 6' foot party sub for Super Bowl Sunday. "Bear Pride" t-shirts, compliments of Great Northern Printing, will be shot from a t-shirt launcher during the games. Also the Potsdam Youth Basketball 5th & 6th grade girls' team will be on hand to display their skills as part of an entertaining night for Bear fans.

Admission is free for all alumni and their families by visiting the Alumni Relations table in the lobby located near the Maxcy Hall ticket window. Bear alums can also reconnect with friends in the hospitality room during the games as well.  Admission also is free for all area high school students who wear their school colors.

For more information about Bear Pride Night, contact Bill Mitchell, assistant athletic director, at (315) 267-2307 or