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Trademark & Licensing

The SUNY Potsdam name and logos are trademarked and available for use on merchandise only with permission from the Office of College Communications. This protects the integrity of the SUNY Potsdam visual identity and allows the College to maintain quality control and consistency over institutional graphic elements.

The SUNY Potsdam licensing program is managed through Learfield Licensing Partners. All manufacturers of SUNY Potsdam merchandise must be a licensed vendor. To become a licensed vendor or manufacturer, contact:

Avery Lawler
Partnerships Specialist
1075 Peachtree Street
Suite 3300 
Atlanta, Georgia 30309

Email: avery.lawler@clc.com